Maria is a senior sales executive with a track record developing non-endemic business segments through a consultative, consensus-building approach. With 20+ years of experience, she has delivered double and triple-digit revenue growth in various environments through sales and business development. Prior to GoodCell, Maria was Chief Sales Officer at Health-E-Commerce, the largest FSA/HSA platform, where she led the development and monetization of their strategic partnerships to drive customer acquisition and sales. Previous roles include advertising director at Conde Nast Publishing and The Wall Street Journal where she was responsible for driving non-endemic advertising sales, sales and business development roles at Internet start-ups, and public relations executive at Edelman Public Relations. She has a B.A. in Journalism from Northeastern University and lives in Brooklyn with her family.