Head of Marketing
Kim Stokes is the Head of Marketing at Good Cell. Kim is a senior marketing executive with over 20 years of experience in digital, advertising, media planning and buying, ecommerce, public relations, direct marketing, and strategic consulting across a diverse range of industries including technology, healthcare and consumer packaged goods. She has extensive experience in building centers of excellence, establishing new revenue generating capabilities and exploiting white space opportunities. Kim is also is also passionate about “bringing the outside-in” and championing diversity of thinking.
Prior to joining Good Cell, Kim was Sr. Director of Digital & Media at Boston Beer Company where she built and oversaw digital marketing and media planning across the brand portfolio including Samuel Adams, Angry Orchard, Twisted Tea, Truly Hard Seltzer and other innovation brands targeting the growing “healthier for you” beer segment. Previously, Kim held senior digital roles at renown agencies including Marina Maher Communications, part of Omnicom, where her clients included P&G, J&J, Reckitt Benckiser and Merck. Kim lives in Boston and is originally from New York City, but she also spent 7 years working in China. She is fluent in Chinese, is an outdoor sports lover, and has two young boys.
Please refer to LinkedIn for additional experience: https://www.linkedin.com/in/kimberlystokes/